This book shows the reader how to undertake detailed, language-focussed, contextually sensitive analyses of a wide range of texts – spoken, written and multimodal.

Drawing on literary and linguistic theory for analysis of texts, this book covers all aspects of advertising language, from the interrelation of language, image and layout to the discourse between 'reader' and advertisement.

This study explores aspects of discourse and the way discourses in society represent ideas about the sexes. It reveals how texts are covertly gendered, with embedded ideas about the way men and women are.

Explores how social contexts affect language use, based around the skills specified in the assessment objectives for AS and A2 level English.

This book is divided into three main sections covering definitions, models and applications and will address the fundamental questions about studying language.

The book draws on a range of international case studies and examples from literature, political speech, advertising and newspaper articles to address key questions such as: What is discourse?

The book draws on a range of international case studies and examples from literature, political speech, advertising and newspaper articles to address key questions such as: What is discourse?

Working with Texts: A Core Book for Language Analysis provides a basic foundation for understanding aspects of English language crucial in the analysis of text.

In line with all of the new A level specifications from September 2000, this text develops the research skills which are essential to the new English A level skills.

Based on a series of much-admired booklets released by the UKLA in 2015, this accessible guide to both theory and practice will be of interest to teachers, student teachers, teacher-educators, advisers and policy-makers in the UK and ...